Client: Avila Skin Studio
Project Overview:
I have been working with Avila Skin Studio for years. She was one of the first brands I created and that same brand has held up through the test of time. As her business has evolved I have created and updated several websites for her on WordPress and managed her social media and monthly email marketing efforts.
Strategic Approach:
Because of her commitment to excellence, Amy with Avila Skin Studio is typically booked 3 to 6 months in advance. With this in mind, all of our marketing efforts are focused on communicating, nurturing and upgrading her existing client base.
The Results
Avila Skin Studio is still consistently booked 3 to 6 months in advance so our focus is on client loyalty and retention which is what is currently driving her growth. The studio's nominations and wins in the Best of McKinney contest highlight the power of building a brand that attracts clients who will wait months to experience her services.