
The #1 Mistake Business Owners Make in October That Costs Them Money in November and December
October is the month where holiday marketing wins—or losses—are decided. Yet every year, too many business owners make the same mistake. Learn what that mistake is and what to do instead in this blog post.

How a Squarespace Website Can Transform the Way Your Business Thrives Online
Learn how a Squarespace website can help your business grow online. From built-in e-commerce and email marketing tools to easy content updates, discover why Squarespace is the best platform for service-based businesses and digital entrepreneurs.

Stop Wasting Weeks Building Your Website from Scratch—This Is Your Shortcut
Building a website from scratch is overwhelming—but it doesn’t have to be. Learn how to save time, stress less, and still create a beautiful, high-converting site using professionally designed Squarespace templates. Whether you’re a MedSpa owner, service provider, or small business owner, this shortcut will change the way you DIY.

Why You Should Consider a Squarespace Template for Your Next DIY Website Project
If you’re planning to build your website yourself, using a professionally designed Squarespace template is one of the smartest decisions you can make. Learn more in this post.

How to Use Your Brand Board
Learn how to actually use your brand board to create consistency across your website, social media, and marketing materials. This guide walks you through the key elements of a brand board and how to apply them in your everyday marketing tactics. Perfect for small business owners, medspas, and female entrepreneurs.

Planning a Holiday Event That Generates Revenue
Planning a holiday event at your MedSpa or studio is a GREAT way to get clients into your business. Learn how to do it here.

Why Buying a Squarespace Template Might Be the Smartest Move for Your Website
If you’re ready to launch or refresh your website but feel stuck between “DIY everything from scratch” and “hire a designer for thousands of dollars,” a Squarespace template could be your perfect middle ground. Let’s explore why buying a template can save you time, money, and energy—and what to expect when you do.

Want More Local Customers? Do These 5 Things on Google First
Want to improve your local SEO? Here are five things you can implement today, without any tech or SEO knowledge that will make a major difference in your local SEO (Search Engine Optimization) success.

5 Things To Do During a Summer Slowdown
If your MedSpa or beauty business is noticing a dip in business during the summer, here are 5 marketing things you can do to give it a boost.

5 Ways to Economy Proof Your Business
Is the fluctuating economy starting to have an impact on your MedSpa business? Here are 5 things you do to economy proof your business and make sure you can weather any economic storm that comes your way.

Spring Cleaning for Your Website
Just like your house, spring cleaning for your website should be on your to-do list this time of year. Learn 5 areas to review on your website this spring to keep it in good shape.

The Importance of Email Just Became Crystal Clear
The importance of email marketing became crystal clear when Facebook and it’s counterparts experienced an extended outage a few weeks ago. Instead of relying on social media to communicate with your clients, learn what I tell my MedSpa clients and beauty service providers to do instead.

Case Study: Putting Your Website To Work With a Good Promo Plan
Learn how Small Talk Marketing used one MedSpa’s website and email list to generate $30,000 in sales with a solid promotion plan.