by Jennifer Calero | Marketing for Small Businesses, Small Business Tips
It’s a hectic time of year. If you own a small business, managing your marketing, running your business and dealing with the holidays in general may prove to be challenging. However, just because you are busy with the holiday does not mean that you can put...
by Jennifer Calero | Content Marketing, Email Marketing, Marketing for Small Businesses
Email marketing is not the latest and greatest buzz in the marketing world. However, it is an effective marketing tactic that has stood the test of time and do you know why? Because it is cost effective and it works! Email Marketing Success My client, Linda F. is an...
by Jennifer Calero | Marketing for Small Businesses, Marketing Strategy
What is your marketing strategy? I’ve been talking with one of my client’s about their marketing strategy and in doing so, I was reminded that I myself, the marketing manager, do not have a marketing strategy for my own business! Terrible right?...
