by Jennifer Calero | Marketing for Small Businesses, Small Business Tips
When you think about marketing do you feel like the woman in this picture? If so, this post is for you! At the end of each year, I like to take a moment to reflect and share the marketing lessons I learned throughout the year. If we look at what we learned in 2015,...
by Jennifer Calero | Marketing for Small Businesses
When you are growing a small business, marketing is important. You can’t expect people to just know about your business, no matter how awesome it is! Marketing project management is a service that I offer my clients. When I say that, many people look at me funny...
by Jennifer Calero | Marketing for Small Businesses, Small Business Tips
The end of the year is the perfect time to step back and reflect and on what you learned over the last 365 days so you can start the new year out on the right foot. And, let’s be honest, if you’ve made some mistakes throughout the year, reflecting on what...
by Jennifer Calero | Marketing for Small Businesses, Small Business Tips
It’s a hectic time of year. If you own a small business, managing your marketing, running your business and dealing with the holidays in general may prove to be challenging. However, just because you are busy with the holiday does not mean that you can put...
by Jennifer Calero | Marketing Strategy
I’m a planner. I plan everything. I still use a pen and paper planner to map out all of life’s obligations and I wouldn’t have it any other way! With that in mind, helping my clients create a strategy is one of my favorite things to do. What is...