716.650.4111 jennifer@smalltalkmarketing.com
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What is marketing project management?

by Jennifer Calero | Apr 22, 2015 | Marketing for Small Businesses

When you are growing a small business, marketing is important. You can’t expect people to just know about your business, no matter how awesome it is! Marketing project management is a service that I offer my clients. When I say that, many people look at me funny...

5 Marketing Lessons I Learned In 2014

by Jennifer Calero | Dec 22, 2014 | Marketing for Small Businesses, Small Business Tips

The end of the year is the perfect time to step back and reflect and on what you learned over the last 365 days so you can start the new year out on the right foot.  And, let’s be honest, if you’ve made some mistakes throughout the year, reflecting on what...

How can I help you?

by Jennifer Calero | Nov 4, 2014 | Marketing for Small Businesses, Marketing Strategy

Do you have a to-do list that is a mile long?  Are your marketing projects getting pushed to the back burner because you’ve got too much to do running your business?  Do you have a lot of ideas on how to market your business, but no time to implement them? If...

Client Success Story: Email Marketing Pays Off!

by Jennifer Calero | Sep 23, 2014 | Content Marketing, Email Marketing, Marketing for Small Businesses

Email marketing is not the latest and greatest buzz in the marketing world.  However, it is an effective marketing tactic that has stood the test of time and do you know why?  Because it is cost effective and it works! Email Marketing Success My client, Linda F. is an...

3 Ways to Kill Your Marketing Efforts

by Jennifer Calero | Apr 15, 2014 | Marketing for Small Businesses, Small Business Tips

Did you know that there are some small businesses wasting their money on marketing?  I bet that’s something you never thought you’d hear from a marketing person!  Unfortunately it’s true, here’s 3 ways you can kill your marketing efforts and...
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