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3 Steps to Using the Facebook “Save” Feature

by Jennifer Calero | Aug 2, 2014 | Social Media

Have you ever been scrolling through your news feed and seen an article you’d like to read but didn’t have time at the moment?  I have.  Have you ever seen a friend like a restaurant page that looked like something you may want to try?  I have.  Well...

Client Success Story: How I am Growing One Client’s Facebook Page

by Jennifer Calero | May 7, 2014 | Social Media

When it comes to social media, you’ll find a lot of people in the industry calling themselves “gurus” and claiming to know the recipe to the “secret sauce” that drives fans to business pages by the dozens.  While there are definitely some...

3 Steps to a Better Social Media Strategy in 2014

by Jennifer Calero | Jan 4, 2014 | Social Media

When you work with social media as I do, it is easy to get wrapped up in working on your client’s initiatives and put your own on the back burner.  The same is true for most businesses, its easy to focus on your client’s needs and often difficult to carve...

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