by Jennifer Calero | Marketing for Small Businesses
When you are growing a small business, marketing is important. You can’t expect people to just know about your business, no matter how awesome it is! Marketing project management is a service that I offer my clients. When I say that, many people look at me funny...
by Jennifer Calero | Marketing Strategy
I’m a planner. I plan everything. I still use a pen and paper planner to map out all of life’s obligations and I wouldn’t have it any other way! With that in mind, helping my clients create a strategy is one of my favorite things to do. What is...
by Jennifer Calero | Marketing for Small Businesses, Marketing Strategy, Social Media
I recently read an article on Forbes that talked about the importance of word of mouth marketing as a part of your social media strategy. As a marketer, a small business owner and someone who generally likes to share positive consumer experiences with my friends and...