What is a brand board?

And how do I use it in my branding? Branding is a confusing topic to many business owners.  Whenever I work with a business, I always recommend they review their branding and make sure it is still in line with their company.  Before I dig in to how to use your brand...

What is Branding?

In the past week I’ve had several conversations about branding so I thought it would be a good time to do a post on the subject.  You see, a lot of small business owners know that branding is important but they can’t actually define what it is.  If you...