Marketing Content Projects
Client: Align [Email Marketing]
Email marketing to retain and grow your clientele.
Align Injectable Aesthetics uses email marketing to connect with current clients and consistently stay in front of new leads.
What’s Inside
Align’s emails generally include a monthly promotion, information about services she’s offering, answers to FAQs and other important information the owner wants to communicate. The content put in Align’s email campaigns gets repurposed into social media posts.
The Results
Align is averaging a 17 to 20% open rate and about 2% click through rate. Both metrics are in line with industry standards. Email is not only helping Align fill their schedule, but it’s also helping start a conversation with clients. When clients see things in an email and then again on social, they ask questions, which often leads to bookings too!
