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Free information and resources to help you grow your beauty business.
Case Study: Generating Revenue While You’re on Vacation with Email
As a business owner, time is money. So, when you decide to take a vacation, it can mean you aren't making as much or any money! But, what if I said you CAN generate revenue while you're...
Spring Cleaning for Your Website
Just like your house, spring cleaning for your website should be on your to-do list this time of year. Updating your site can be hard to stay on top of because let's face it, if it's up and...
What To Do When Business is Slow
No matter how big or small, all businesses experience ups and downs. When business is slow and you want answers, the first stop is usually to the marketing person. After all, isn't it their job to...
A Small Business’s Guide to Creating Brand Loyalty
As a small business owner, brand loyalty is definitely a topic that should be at the forefront of your marketing plans. We are in an economy where many consumers make choices based on price. We...
5 Ways to Improve Your Marketing This Year
This post was going to be about marketing trends and other things that developed in the industry over the past year. But let's be honest, you've got Google and there's a million of those articles...
5 Ways an Ugly Website Can Hurt Your Business
Do you have an ugly website? Be honest with yourself. If there is even a doubt in your mind that your website may be due for a face-lift chances are, you are WAY past due for one! I'm obviously a...
5 Marketing Lessons You Can Learn From Trump
It's been just about week since the big election. Now that the dust has settled, I've had a chance to think about some things. It's not the typical stuff like who's email is where and who is...
How to Create a Membership Program for Your Business
Thinking about adding a membership program to your business? Adding a membership program can be a great way to generate a lump sum of revenue or ongoing monthly income. They are also a great way...
What is a brand board?
And how do I use it in my branding? Branding is a confusing topic to many business owners. Whenever I work with a business, I always recommend they review their branding and make sure it is still...